Visitor Flow Analysis for Trade Shows

Use a People Counter to determine how visitors move around a trade show:

  • Optimized Exhibition Hall Layout: Measuring the footfall patterns of visitors can give insight on the most attractive booth locations and identify improvement opportunities.
  • Predictive Planning: A People Counter can help you gauge the expected visitor interest at a particular booth even before the trade show has taken place.
  • Organizers can then implement measures to control the visitor flow more effectively, exhibitors can use the data to choose the ideal location and advertising strategy and visitors enjoy an improved trade show experience.

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